SaaS has led the market to date with the largest market size, highest gross margins, and highest per-seat pricing. Recently, however, we’ve seen the rapid emergence of hyper-growth businesses in the PaaS and IaaS markets demonstrating that these will soon be independent, multibillion-dollar segments in their own rights with the potential for massive sales volume and attractive cash flow characteristics.
The cloud computing and the platforms are expected to dynamically perform intelligent provisioning, services, and applications management.
BESSEMER CLOUD COMPUTING LAW #2: Get instrument rated, and trust the 6C’s of Cloud Finance
BESSEMER CLOUD COMPUTING LAW #3: Study the sales learning curve and only invest behind success
BESSEMER CLOUD COMPUTING LAW #4: Forget everything you learned about software channels.
BESSEMER CLOUD COMPUTING LAW #5: Build Employee Software. Employees are now powerful customers, not just their managers! We’re witnessing the “Consumerization of Software” so focus on ease of use.
BESSEMER CLOUD COMPUTING LAW #6: By definition, your sales prospects are online – Savvy online marketing is a core competence (sometimes the only one) of every successful cloud business.
BESSEMER CLOUD COMPUTING LAW #7: The most important part of Software-as-a-Service isn’t “Software” it’s “Service”! Support, support, support!
BESSEMER CLOUD COMPUTING LAW #8: Leverage and monetize the data asset.
BESSEMER CLOUD COMPUTING LAW #9: Mind the GAAP!
BESSEMER CLOUD COMPUTING LAW #10: Cloudonomics requires that you plan your fuel stops very carefully.
http://www.bvp.com/sites/default/files/bvps_10_laws_of_cloud_saas_winter_2010_release.pdf
